Homestyle run a group of Aged Care homes in Melbourne and Geelong. The Homestyle Aged Care difference is a philosophy of holistic residential services in a homely environment of caring, compassion and respect for all residents.
We recently helped rebrand and shift the business to better match their philosophy. A simplified and modern brand was developed to allow flexibility and adaptability across all collateral and brand requirements.
BRANDING – PRINT – DIGITAL - ENVIRONMENT
THE BRAND STORY
For over 30 years, Homestyle Aged Care Services has provided residential care homes and services in the greater Melbourne metropolitan and Geelong areas.
Homestyle is a prominent owner/operator in Victoria of ten high-quality, purpose-built homes, with over 1,000 government-funded beds, which provide first rate standards of care and services to residents in a homely environment.
The Rebrand and reposition was well over due and enabled the Homestyle visual to echo the quality and unique services they offer their residents.