Thoughtful, strategic coffee packaging design from a boutique studio in Melbourne. Built for standout brands across Australia who care about more than just beans.

Thoughtful, strategic coffee packaging design from a boutique studio in Melbourne. Built for standout brands across Australia who care about more than just beans.

Less is more. Discover how minimalism enhances your brand’s impact

Big agencies build systems. We build brands, one thoughtful, strategic design at a time.

Explore how typography influences consumer perception and enhances brand identity. Learn the impact of font choices on your Brand.

Discover why native design files are crucial for your projects. Learn how they impact costs and add value to your brand’s visual identity.

Created by South is a creative branding agency in Melbourne specialising in craft beer branding and packaging design. Build a beer brand people remember and trust.

Discover how Brand Archetypes can define and elevate your brand's identity.

Who owns what and why! We look at Intellectual Property Laws in Australia and how they relate to creators and clients.

It’s no secret, branding goes much further than just a logo or even a complex visual identity.

What comes with 28years* of experience? A newsstand full of publication work. Here’s a selection.

In an ideal world, red would be red, blue would be blue and green would be green. They’re not.

So, what’s the distinction between digital and offset printing? Printing is printing, right? Not exactly…

So, what’s the distinction between digital and offset printing? Printing is printing, right? Not exactly…