Born on the right side of the river, Southside Brewing Co. is a studio concept exploring bold branding, local pride, and a hint of healthy rivalry.

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SERVICES
BRANDING
COLLATERAL
PACKAGING
APPAREL
DIGITAL

CLIENT SINCE
2017

COMPANY
STUDIO CONCPET

Collection of colorful craft beer cans from Sthose Brewing Co., featuring various artistic labels including a monster truck, hop, waves, skull, leaf with eye, cat, and cherry, arranged in a row.
A black can of White Claw Hard Seltzer with condensation, featuring white and blue text and a small blue logo.
Billboard displaying two different Stühde beverage cans with contrasting backgrounds, one green with cherry imagery and the other orange with tropical imagery, accompanied by text highlighting their flavor profiles and suggested pairings.
Three mobile screens displaying messages from a brewing company, with images of beer cans. The first screen reads "No passport required. Just cross the river." The second says "Not available north of the river. You're welcome." The third displays "Broomsticks are for amateurs" with an image of a Halloween-themed beer can, and the tagline "Stay spooky. Stay thirsty."