A journal of ramblings, articles, and other stuff…
29 January 2024
Understanding Brand Archetypes in Branding
Discover how Brand Archetypes can define and elevate your brand's identity.
5 December 2023
Intellectual Property (IP) and graphic design
Who owns what and why! We look at Intellectual Property Laws in Australia and how they relate to creators and clients.
25 November 2023
The Sthsde Branding Design Process: How we do it
It’s no secret, branding goes much further than just a logo or even a complex visual identity.
7 October 2023
Publication overload from the Southside and beyond.
What comes with 28years* of experience? A newsstand full of publication work. Here’s a selection.
20 September 2023
Not all colours are built the same: CMYK v RGB v PMS
In an ideal world, red would be red, blue would be blue and green would be green. They’re not.
Digital Vs Offset: Both are winners!
10 April 2023
So, what’s the distinction between digital and offset printing? Printing is printing, right? Not exactly…
20 January 2023
Do I need a Brand or a Logo, and what is the difference?
Dive into our guide unraveling the distinctions between logos and brands.