Packaging Design Melbourne
Packaging that works hard and looks good doing it
We design packaging that people actually pick up. On shelves, in fridges, or sitting on a café counter, it needs to do more than look good.
From small-batch drinks to supermarket-ready meals, we build packs that tell the right story and perform in the real world.
We’re a graphic design studio and creative branding agency in Melbourne, working across food, drinks, alcohol, and FMCG brands. Each project is thoughtful, strategic, and genuinely made to deliver.
What we work across
Our packaging work covers a wide range of formats and industries:
Beverage packaging: cans, bottles, and flexible drink pouches
Food packaging: coffee bags, vacuum-sealed packs, and ready-meal trays
Cartons and sleeves: folding boxes, sliders, wraps, and outer cases
Shelf-ready units and transport packaging for retail and FMCG
We’re across it all. Nutrition panels, barcodes, colour accuracy, finishing techniques. Whether you’re printing flexo, digital, or offset, we design with production in mind. Strong visuals, the right language, clear communication so everything lines up.
We also work on FMCG packaging that needs to balance shelf appeal with cost, consistency, and speed. From boutique producers to national brands, we make sure it’s done right.
Looking for a Melbourne packaging design studio that knows how to balance creativity with commercial outcomes? You’re in the right place.
Packaging work that speaks for itself
Rippa Sippa
A kids’ hydration drink full of character. We built the brand, identity, and packaging system to be loud, loveable, and full of movement, without feeling like junk. Bright colours, big energy, and a design language that hits the balance between healthy and fun.
View project →
Pippa’s Kitchen
Premium heat and eat meals with a home cooked heart. We created a brand identity and packaging system that feels clean, fresh, and ready to sit confidently on supermarket shelves. Designed to feel handmade but polished, like the food inside.
Rubia Coffee
A full rebrand for a Melbourne roaster focused on connection and loyalty. We reworked the identity, packaging, and strategy to reflect a brand built around local community. The result is confident, colourful, and clear, supported by strong visuals and messaging that actually resonates.
Beer and Alcohol
We’ve worked across multiple alcohol packaging projects including Big Block Brewing, Engine 15, Brash Higgins Wines and Southside Brewing. Each required a distinct visual approach, but shared the need for impact, clarity, and production ready design. Bottles, cans, tap decals, we’ve designed for all formats, with a focus on bold simplicity and brand storytelling..
Why we’re different
We think before we design. Every pack starts with an idea that makes sense. Visually, strategically, and practically.
A branding agency in Melbourne, trusted by local and global clients
Real experience in FMCG, boutique brands, and hospitality
Strategy through to print-ready artwork and delivery
Supplier liaison and pre-press coordination included
Help with stock choices, finish, and file handover
We’re a brand identity designer in Melbourne who knows packaging inside and out
As a creative branding agency in Melbourne, we build brands that grow, not just one-offs that look nice
Need custom packaging design or retail-ready packs? We’ve got it covered.
What we deliver
Brand identity and full packaging systems
Supermarket-ready and specialty retail packs
Labels, boxes, extensions, and alternate formats
Print-ready artwork, mockups, and production guides
Options for sustainable packaging and eco materials
A few things people ask
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No. While we’re based in Melbourne, we’ve worked with brands across Australia. We can work remotely or in person, whatever suits the project.
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Yes. We’ve worked with trusted printers and packaging suppliers and can either guide or manage production.
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Yes — we can recommend sustainable options that meet quality, price, and design needs.
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We can use your existing assets or help you evolve them to better suit packaging formats.
Ready to roll?
Want to create packaging that doesn’t just sit pretty? Let’s talk packaging design Melbourne (and anywhere else)!!!
Get in touch or book a call.
See our services or browse our logos for more branding work across food, drink, and FMCG.